Starting with Brij Mohan Amar Rahe about a man sentenced to death for his own murder! Brijmohan fakes his own death to escape his humdrum life and nagging wife. He gets the money and the girl until the inevitable hand of Karma gets him sentenced to death for his own murder. Inspired by a true story the film is directed by Nikhil Bhatt, an Ad film maker who has also been the creative producer on the film Mickey Virus.

Yoodlee Films will release one film every month in theatres with PVR Pictures being their distribution partner. Initially, the footprint for theatrical releases will be in bigger towns and subsequently on digital platforms followed by TV channels.

The Studio is ready with five films for release, three more in production and another three in different stages of scripting and all in different languages. Of the five ready for release, three are in Hindi, one in English and one bilingual – Tamil and Malayalam.

Coming soon…Kuch Bheega Alfaaz…

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Independent cinema gets a shot in the arm. With one film to release every month starting September Saregama’s new studio – Yoodlee Films, is all set to roll out films that will engage and provoke and the project is initiated by none other than one of the pioneers of the Indian film industry that recorded the first song of the golden era of India music namely Saregama (then the erstwhile HMV. The music company has played a big role in how cinema has evolved in India so it is not surprising that decades later they come up with another bold step in the world of filmmaking.
The new studio titled Yoodlee Films will produce films significant stories targeting viewers in the age group of 18-30 years, who are exposed to world cinema through the increasing use of digital platforms, these films will cater to the target group’s inherent need to watch strong thematic content.

Driven by the core philosophy of fearless filmmaking, the Studio is committed to narrate stories- either inspired by true incidents or celebrated works of world literature. Keeping it real and believable, each film is shot in actual locations, with sync sound to give to the audience the real feel of the milieu that the story is based in.

Coming soon… Hamid…

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Here’s wishing everyone a Happy Raksha Bandhan Day. Celebrate the festival if you have a sibling and if you don’t celebrate the spirit of the festival.

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Bachchan not only acknowledged the efforts of Paresh Mehta through a special video but made time to inaugurate his studio in the presence of his family.

The moment was marked with many personal, special moments captured in the pictures and when it was time to leave the narrow street was packed with fans going berserk!

@bhawanasomaaya

For a long time now Mehta is a personal photographer/ videographer of Amitabh Bachchan and all the fantastic pictures we see of the mega star at work/ home/ shooting/ public events/ blogs are courtesy Paresh Mehta.

Recently Mehta launced a swanky new studio in the suburbs of Mumbai, which was inaugurated by none other than Amitabh Bachchan himself!

Paresh Mehta has been in the field of photo-video for almost 36 years. He specializes in Wedding Photography and Videography as well as Celebrity Photography and his company is called Memory Makers. His clientele includes the who’s who of society in both Mumbai and outside.

With the latest equipment and the best talent on his team Mehta say Memory Makers objective is to not miss out on a single priceless moments of  the occasion or the emotion.

Film Review: Jab Harry met Sejal

Date: 04 August 2017

Producer:  Gauri Khan

Director: Imtiaz Ali

Cast: Shah Rukh Khan, Anushka Sharma

Rating: 3.5 stars

Harry/ Shah Rkh Khan is a tourist guide and is so exhausted of being charming on duty all the time that he cannot wait for the trip to come to an end  so that he can kick his heel and chill out.

He has bid farewell to the last guest, chucked his tourist badge and is on his way to have some fun when he has a problem waiting for him in the name of Sejal/Anushka Sharma.

Sejal has cancelled her ticket back home because she has lost her engagement ring and needs to find it ASAP but cannot without the help of Harry who is reluctant to be her guide all over again.

The ring is a metaphor that what you seek is actually seeking you, so a trip that begins in exasperation gradually blossoms into the memorable experience for both Harry and Sejal.

It is said that traveling is the best way to know a person and Sejal discovers that Harry is lonely and fighting his demons while Harry discovers that beneath her fragile exterior Sejal is strong and empowered.

There is no earth shattering message in the film nor is there any refreshing angle to the love story because there’s nothing new about love anyway. It is the new characters, their situations, problems and perils that bring new intimacy and absorbs us in a story and which is what happens with Jab Harry met Sejal.

What works about the film are the Europe locations, music, cinematography and natural dialogues.  What does not is the predictable and impractical second half. A thought crosses your mind.  For the amount of money Sejal spends in looking for the ring she could have purchased a new one but had she done that there would be no story and no Harry meeting Sejal.

While the film breaks gender stereotypes that good girls are boring because Sejal is good and adventurous or that boys don’t cry because Harry is complex and vulnerable, it conforms to prejudices like Punjabi’s are loud and Guajarati’s speak with accent.

Overlooking these minor flaws there are three reasons for watching Jab Harry met Sejal: First, director Imtiaz Ali who creates magic out of ordinary moments, second, Anushka Sharma who unfailingly strikes a special relationship with all her characters and finally, Shah Rulkh Khan for getting us in a romantic mood once again.

I rate Jab Harry met Sejal with 3.5 stars.

Rain is a reason for celebration for the farmer and for everybody and it becomes a bigger moment when the entire village rejoices the moment together as it has happened in many of our old and new films, some of them focused in episodes 23 and 24. There is always a dark side to every emotion and rain has often been a reason for crime and violence in our movies as summarized in episodes 24 and 25

My favorite song for today is ‘Cham Cham barsa paani…’

My favorite scene: When Srividya tells Rajnikant to withdraw his support to the enemy to protect her other son in  Mani Ratnam’s Dalpati.

For more on the #Monsoon Magic tune in @927BigFm Monday- Thursday all week.

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