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The English publishers usually release their books without any fanfare but the Gujaratis have a culture to combine a literary event with entertainment and the audience loves it. All of them organise a new release with drama and music, some sher-o-shairis from the anchor and some terrific word flow from sparkling speakers. Image Publishers are a front runner in this genre and make a star of an author overnight. All their events are innovative and a house full, not surprising that their members eagerly look forward to all Image events.

11bToday, the auditorium is packed with the who’s who of the city and everyone is prepared for a larger than life release. A 6feet tall book cover is wheeled on stage which I am expected to unveil.  It is a mammoth task and I include author Ajita in the process, we open the cover together housing many copies books and present them to all on the dais. It is time for group pictures, more smiles and more poses.

Finally, it is time for the author to make her speech, to tell all of us what made her turn into a writer. “I have everything a woman can ask for but there was something missing, something I could not define but it is called an identity beyond the many roles I play in life and I was searching for an outlet when came this opportunity and I grabbed it”.

Ajita is nervous and has a prepared speech so that she does not make a mistake. Hesitantly, she begins to tell her story, how the idea of the book came about and how her friends encouraged her to share her thought process. She remembers to credit everyone who made this dream possible, her team, her immediate family, her friends and finally, then the speech is over, Ajita looks visibly relieved.  She can finally heave a sigh of relief and enjoy the concert performed by Parthiv Gohil and his team.

 

I don’t wait for the concert because I have food on my mind, more on this tomorrow…