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Digitizing Superhits – Day 973

By 13 September, 2016February 4th, 2020Music

yejo-mohabbat-haiRemember Rajesh Khanna dancing to ‘Ye jo mohabbat hai…’ in Kati Patang? The entire nation swung to the song sung by Kishore Kumar and composed by R.D. Burman. So many years later the classic number has been has been recreated by singer Ravi Chaudhary and features Kangna Sharma and Danish Bhatt. Directed by Himanshu Bhatt and produced by 3 Brothers Film Company and Saregama, the song has seen a constant traction! The recreated track which was launched today on the music label’s official YouTube channel is receiving good response.

The song that defined a trend in the 70s has become a digital sensation in 2016.We are living in technical times when everything is possible and the repackaging is not always a good experience but we have to endure it.

 

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